Portfolio
My Projects
Perdue Chicken Ad Challenge Video
The goal of this project was to create an campaign video for Perdue Chicken's Sea Creature Nuggets. The video was meant to be creative in finding a way to advertise the chicken nuggets to a specific target audience. I did this by utilizing my resources as an athlete and targeting student-athletes. I used my teammates and the salisbury weightroom to film my video. I made it to the final round of the challenge, which is the top five contestants. In the final round I was able to show and pitch my video to the judges, including Jim Perdue himself, which was a very rewarding experience.
Capstone Project for Penske Truck Leasing
The goal of my capstone project for Penske Tuck Leasing was to summarize my experience and assignments throughout my summer internship. Most of my work supported Penske Energy, which is Penske's electric vehicle company. I completed social audits, landing pages, evergreen posts, and much more for Penske Energy throughout the summer. I included all of these projects, along with my takeaways, in a slideshow that I presented to my fellow interns and Penske leaders in the marketing department.